Primark Celebrates Its First Ramadan in the Middle East
Primark Celebrates Its First Ramadan in the Middle East
Primark Debuts Dazzling Moon-and-Stars Façade to Celebrate Its First Ramadan in the Middle East
Kuwait, 22 February 2026: Primark is marking its first Ramadan in the Middle East with a dazzling celebration at its flagship store in The Avenues, Kuwait. The brand has illuminated its storefront façade with a shimmering display of crescent moons and stars, gracefully taking over the Primark signage to honor the spirit of the holy month. The radiant installation reflects Primark’s commitment to celebrating meaningful moments with its customers and communities across the region.
Inside the store, Primark offers an assortment featuring modest fashionwear, elegant layering pieces, and accessories with a variety of customers in mind. Meticulously designed to blend comfort, style, and versatility, the brand invites everyone to embrace the season with confidence and joy at value pricing. With its glowing tribute and curated offerings, Primark welcomes Kuwait into a month of celebration, reflection, and shared tradition – lighting up The Avenues with the warmth and togetherness of Ramadan.
About Primark
Primark was founded on a mission that everyone deserves to look and feel good – without paying more. We stand for great value without compromise, offering affordable fashion and everyday essentials that are made to last. Founded in Ireland in 1969, Primark is now an international fashion retailer, with more than 470 stores across 18 countries in Europe, the US and the Middle East, employing more than 80,000 colleagues. Millions of shoppers trust Primark every week for everything from everyday essentials like t-shirts and socks, to the latest fashion trends – all at unbeatable prices.
Primark is built on a belief and passion for physical stores – helping to bring high streets and retail centres to life and creating joyful, social experiences. The company is focused on driving positive change by giving clothing a longer life, protecting life on the planet and supporting the livelihoods of the people who make Primark clothes. More information can be found here: https://corporate.primark.com/en-gb/a/our-approach/our-primark-cares-commitments
